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HeadOn collision

Abstract:
O ften there is an air of mystery surrounding the products we buy. Companies like to entice us with slick advertising messages that rarely provide much insight into the nature or even the purpose of their goods. This summer, Florida-based Miralus Healthcare took that method to a new extreme with a television advertising campaign so bizarrely uninformative that it actually worked....

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Catherine Bullock

posted 2/11/07 @ 3:53 PM EST

I am on my second tube of HeadOn, and it helps me. Maybe I am seduced my the snake-oil mentality. Have you not heard from anyone that it helps, temporarily?

KRM

posted 4/19/07 @ 5:15 PM EST

I was skeptical too until my mom gave it to me to try when I had a headache coming on. I usually get a migraine at least once a week. HeadOn did seem to neutralize the pain somewhat. I think, as you are focusing on the chilling of your forehead, you are less apt to feel the headache itself. However, the more times I have used it, the less effective it seems to be.

paul

posted 8/28/07 @ 3:41 PM EST

I suffer from headaches and this product doesn not work. I use that new nasal spray called Sinol, great product and works in minutes.

Paul

Jeff

posted 9/05/07 @ 3:27 PM EST

Nothing homeopathic will have any more effect than whishful thinking. If you think it works, then you are truly deluding yourselves, or your headaches were not physiological.

Janice

posted 9/15/07 @ 12:11 PM EST

I just want to saay that I also tried Head On. I get tension headaches that start at the base of my neck. Instead of rubbing it across my forehead, I rubbed it on the back of my neck. It worked like a charm. It warmed my neck and relieved the headache. I will continue to use the product and encourage others to try it. it's better than taking medication that leaves you feeling wiped out.

Rodger

posted 9/24/07 @ 4:23 AM EST

Fifteen years of conventional medical treatment, and multiple doctors diagnosed different headache types, from sinus to migraine to cluster, to the newest diagnosis of trigeminal neuralgia. Multiple conventional prescription medications did absolutely nothing for my headaches, and the side effects of many of the prescriptions caused more damage than good. Do not drive, do not drink alcohol, stay out of sunlight, do not operate heavy machinery, do not drink milk, take with food (love that one, gained 40 pounds). Being at the end of my rope with the pain, the constant upset stomach, and the severe impairment of my life in general, I bought into the "hype". I've never been so happy in my life!!! HeadOn Migraine works for me, almost instantly, and every time I use it (at least a daily basis, some days more than once a day). I only wish now that I could "return" some of the expert advice I got, the amount of money I spent on conventional diagnoses via brain scan, MRI, neurological studies, and medication copayments. Can't return thost "products" now, can I? I'm not talking the garden variety type of headache here, but head pain so severe that I just want to explode. I'm sold on the HeadOn Migraine formula, and would recommend everyone to at least try it.

Michael

posted 9/24/07 @ 11:07 PM EST

While I enjoyed the article (more specifically, the entertaining writing style), I must insert my own experience into this quasi-scientific fact-finding mission.

I suffer from migraines (hereditary, I might add) on a regular basis. They often have a debilitating effect, usually ending any hope of enjoying a productive day thereafter. While HeadOn will not directly cure a migraine, let alone a simple headache, it allows me to go on with my day. It's topical analgesic (see packaging) effect takes away (or, at a minimum, greatly reduces) the sensation of pain, for me at least. Of course, the commercial is ludicrous in it's blatant, repetitive, brain-washing approach. But I would not be so quick to dismiss the product's worth.

Oh and on a side note: I was slightly put off by the negativity with which capitalism was mentioned. Personally, I admire success. Capitalism is a good thing. Awful advertising that treats consumers as programmable machines need not be interpreted as a downside to capitalism. At least capitalism allows adults to make choices for themselves.

Winnona

posted 10/04/07 @ 4:05 PM EST

I tried headon also, I have serious migraines and have to take medication and lay down for hours in a dark place. I thought I would try it. It not only did not work it is a rip off of the american public. To claim a product works they should have more than one guide line to follow. I will never buy this again and I tell all of my friends that the product does not work. I hope the better business does something to stop this travisty.

micheal

posted 11/17/07 @ 11:19 AM EST

This whole concept makes me think of a sack of sour Owl poop.
With some good marketing and a few bucks it would make a great
supplement to the diet of those who purchase HeadOn.

Jon

posted 11/30/07 @ 8:30 AM EST

Simply because of the completely obnoxious nature of their ads for HeadON, ActiveOn, RenewIn, PreferOn, etc., and any product from Miralus Healthcare, I will not even consider trying their products, even with their current stupid ?We will give you your money back? come-on. Can you imagine the frustration and aggravation you might expect to endure in getting your money back?

Hal Landon

posted 3/17/08 @ 1:07 PM EST

Twice I have requested information on how to return head on and receive a refund; to date, the response has been........NONE!

candie

posted 3/22/08 @ 12:54 PM EST

Frankly, I think any negative comments here are due to peoples lack of ability to understand that not every human is the same. Sure the commecials are annoying, --they themselves may be the cause of your headache, but in the end if the product works, it works. And if it doesn't work, that doesn't mean it doesn't work for anyone, it mean's it didn't work for you.

Why does everyone have to be SO darn negative?

Merryheart

posted 5/16/08 @ 3:22 PM EST

Give homeopathics a chance! I haven't tried it because I rarely get headaches, and I already have homeopathic remedies that work well on the rare occasion that I do. But all sorts of homeopathic remedies have been accepted by the FCC; there has been scientific testing, and they do work. But as one poster indicated, different people are different. Different people sometimes need a different homeopathic remedy than the ones that usually work on the particualar problem.

Homeopathics are not like aspirin, acetaminophen or ibuprofen. In some ways, they are like vaccines. The original substances are ones that taken in raw form would cause the symptom. Eg. The remedy for poison ivy is rhus toxicodendron-Poison Ivy! But they are diluted to microscopic levels and the net result of taking them is a stimulus to the immune system to counteract the symptom.

Mr. Waxman reports that and his fellow "researchers" deliberately overused the product when they did not even have the symptom. I am sure the label did not say "take it whether you have a headache or not." Using a homeopathic in excess of what you need can have the opposite effect, because you are undoing the dilution. In other words, when he got a headache later, it was probably because he used the substance that causes headaches in enough quantity to do so! At that point, using more to cure the resultant headache would not work.

As soon as I knew that the remedy was homeopathic, I understood why the ad gave so little info. It is precisely because there is such a prejudice against homeopathy among both consumers and regulatory agencies. Even though the homeopathic components have been in common use for centuries, and even though there is so little of the active substance present in the product that it is almost impossible to cause harm (unless you deliberately misuse it!), regulatory agencies are heavily influenced by traditional MD organizations, and they don't like homeopathics. It goes against everything they spent years learning in med school, and continue to have drummed into their heads by pharmaceutical companies.

Homeopathics work on all my family members, including my pets! Sometimes it takes a little experimentation to find the right one, or the advice of a Naturopathic practitioner.

Sarah

posted 12/14/08 @ 10:53 PM EST

I've become somewhat reliant on HeadOn since I like the way it feels and it seems to work for me... at least delaying a full blown stress headache that sometimes develops into a migraine. That said, I won't be using it anymore because I think I've overused it and developed a case of Contact Dermatitis, probably due to the traces of Potassium Bichromate in it which I just read are known to cause Contact Dermatitis.. funny thing eh?

Has anyone else developed an allergic reaction to this product?
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